Home Depot - all about game day

SOCIAL

A grill, a can of spray paint, and a bespoke 4 door smart fridge walk into a bar. What do you get? Some social units designed, storyboarded and shot by yours truly.

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*Facebook carousel*

*Sponsored Instagram*

following trends

The talent we casted was a great fit for the DIY trend on TikTok and Instagram reels. Instead of writing a strict script, we helped him understand the product and tone, which lead to some very natural takes.

I love when brands give creatives the freedom to do this, because your audience can tell when something is inauthentic.

YouTube skippable

broadcast

Bringing together Home Depot, a Samsung fridge and Behr paint for the big game was a fun challenge. The winning idea we had was for our football fanatic couple to never take their eyes off of the game. I worked on concepting, casting, set dressing, editing, and coloring.